Gaining a Competitive Advantage through Vertical Analytics

FinTech executives leading the digital transformation of the industry can’t afford to make strategic or sales resourcing decisions without complete competitor and industry context.

Market Analytics

When broadened to an industrywide view, FI Navigator’s data and analytics platform provides market research at unprecedented coverage levels in the critical FinTech arena of mobile banking. The market analytics cover nearly 8,000 financial institutions and is available as a focused industry study or digital data subscription. The Market Analytics have applications in strategy formulation and sales resourcing.

FI Analytics

Differentiating your sales/CRM model requires a client-centric approach. FI Navigator’s FI Analytics focus on the financial institution executive’s performance objectives elevates your dialog to the C-suite. When focused as institution-specific analysis, the FI Analytics instantly evaluates any financial institution to pinpoint performance (profit, growth and risk), product offering and service channel exceptions. The FI Analytics include an Executive Brief delivering a one page performance synopsis including a Bank Profile (summary stats, service offering and channels), Situation Audit (performance theme, strengths and opportunities) and an Action Plan matching opportunities to potential solutions.

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